Marketing Manager
- Permanent - Full time
- Staircraft
- Coventry, West Midlands
hrs/pw
Full Time 37.5 hours per week
Coventry; West Bromwich
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Do you have a ‘can do’ approach and would like to join an industry-leading manufacturing business, which is now part of the Travis Perkins Group?
Are you Vibrant, Dynamic motivated, with a passion for marketing?
If the answer is yes, Staircraft are currently recruiting a Marketing Manager
We are seeking a talented Marketing Manager to join our team. The ideal candidate will be responsible for developing and implementing marketing strategies to enhance our brand presence and drive business growth.
Key Responsibilities include:
Lead the Staircraft brand position and communication strategy working across functions and with the support of the Leadership team to acquire new customers, increase share of wallet with existing customers and optimise key strategic segments.
Development and delivery of the Staircraft marketing plan with activities
Develop industry positioning through engagement with trade bodies and external organisations and partners including suppliers.
Manage third party providers and ensure agreements and cost management tools are in place. Ensure service levels from third parties are excellent and value.
Monitor and Report on Marketing Performance. Track and analyse the performance of marketing campaigns using key performance indicators (KPIs) and metrics.
Manage Marketing Campaigns. Oversee the planning, development, and execution of marketing campaigns across various channels (digital, print, social media, etc.).
Lead and Coordinate Marketing Team. Supervise, mentor, and provide direction to the marketing team. Foster a collaborative environment to enhance team productivity and creativity.
Partner with the Sales team to deliver the customer plan developing bespoke approaches to the key national housebuilder customer base.
Lead, develop and maintain the Staircraft website ensuring that it has an ongoing development plan to deliver the customer proposition through product offer, service support, advice and innovation.
Develop strong partnerships across functions Provide customer communication support for tactical and operational challenges.
Build customer insight through research, feedback and measurement to inform Customer Journey development, Service development and product offer. To identify new marketing opportunities and competitive positioning.
The Right person will have the following.
Extensive marketing experience
Demonstrated leadership skills with the ability to motivate and inspire a team.
Solid understanding of market trends and consumer behaviour.
Proven track record in supporting growth in business.
Management of budgets.
If you are a dynamic individual with a passion for marketing and possess the skills mentioned above, we would love to hear from you.
The right candidate will be willing to travel as and when required
A bit about us
Staircraft are the World’s largest staircase manufacturer and over the last 6 years has become Europe’s I-joist Floor-Kit and Door-Kit manufacturer. Following an impressive growth in turnover Staircraft have been listed twice in the Virgin Fast-Track list of fastest-growing businesses, 1 of only 25 companies to achieve that feat. The growth continues with exciting expansion plans underway.
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Building better communities
Our businesses span the trade, home improvement and DIY markets and our aim is to offer the best for our employees, customers, suppliers and the communities around us which helps bring our strategy to life.
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